Welcome back... Michael Kay Research Director HBB Research  Announcing Your First Copy of HBB Review HBB Review's inaugural article is on TRAFFIC. Find out more by going to   HBB Review: The Zen of Traffic The Seven Sources of Web Wealth Trying to find wealth on the web seems little different from taking part in the Klondike Gold Rush. If the weather wasn’t bad enough (technology) and the starvation (endless dribbles of cash and time going out) and the gun slingers (false gurus and scam artists) didn’t get you, then the taverns (taxman) would take what you grubbed out of the ground. But, there was a more fundamental problem…no newcomer really, truly knew where the gold was! Without a map you were lost, wandering from place to place as folks yelled “Dig over here!”  “Pan over there!”  Fire up your computer and it yells “Buy this guaranteed system!” “Buy that e-book!”   What you need is a MAP. Something that tells you what you are looking for and where you are likely to find it. What the sources of wealth are and what it means to dig in them. Well, here is the list! There are Seven Sources of Wealth on the Web, each very different from the others and each with different pro’s and con’s? 1.      Creating your own product offering and marketing it (e.g. e-books, software, casinos, even pornography.)  Pro Absolutely the most powerful way to become wealthy. If you can do it, this is the way to go! Con Success requires absolute dedication (no sitting on the beach clipping coupons – at least not initially).  Also, creating the offering (the interesting bit) rapidly takes second place to marketing it. 2.      Selling personal service and advice (e.g. consulting, web site design). Pro A quick way to make money and intensely satisfying if you like solving puzzles Con Consulting is a really tough profession. You have no leverage: you are selling time with no way to increase it. You are always ‘falling off the cliff’ financially as the projects run out and your success is totally dependent, not on your skills, but on your ability to sell! 3.      Marketing products or services for others – so-called Affiliate Marketing Pro The most popular way to make money on the web. No capital down, no product ideas, no commitment to any specific source of income Con Overloaded with people trying to make it work – most don’t. Requires deep marketing skills in positioning your business and generating traffic. Very dependent on the quality of the supplier. 4.      Marketing products and business opportunities through networks or multiple level marketing schemes Pro When it works it yields moderate to huge incomes. If you like people, this is your world. The primary way of creating long term residual incomes Con Most folk fail. Network marketing requires a particular gregarious personality. Beware of MLM schemes that are a refined type of scam and only benefit the first in. Take care 5.      Trading in goods either through auctions (eBay) or as a retailer using the auction facility Pro Over 68,000 people in the UK alone make over a quarter of their income from eBay. A retail opportunity of the first magnitude, particularly if combined with a product operation Con Needs careful management or you ‘eat’ the inventory. Take care in ‘drop-ship’ deals that you pick a quality supplier. 6.      Investing in high yield investment programs (HYIPs) Pro Here you really can click coupons on the beach. Potentially very lucrative. Con Personal opinion: 99% of the deals are scams. If you go in knowing that, you can make money. Lose sight of it and you are finished 7.      Filling in surveys for money. Pro Simple and guaranteed way of making small amounts of money Con Outside the USA very few survey houses pay anything.  Any income is often a lottery – literally – as they do prize draws Pick the wealth source you want to attack based on your interest. If you like creating things go with product businesses, if you like playing poker go with the trading business. Basically, if you cannot sustain an interest in the business then it is just a passing hobby. If you are working alone you have to be interested to stick with it. So before you start, look into your own mind and ask “Am I really interested, or am I doing this for money?” If the answer is ‘for money’, chances are none of the sources will work for you.. Michael Kay Thoughts to Chew on...   If you are looking for an opportunity on the web, this is the place to start. If you don't understand what you are getting yourself into, most times you will waste your efforts. Here are some thoughts you might consider: Never underestimate your own personality. Its ability to scam you is enormous. You find yourself spending time on things that you really don't have any interest in; just because they sounded important Time is the scarce factor in web home-based business. If you are working on this in the evenings, you have a couple of hours a day - say 15 to 20 a week if you throw in weekends. Wasting time reduces your chances of success and puts a damper on your dreams There is a lot to learn on the web, and dashing from one opportunity to the other is not the way to do it. You need to focus, to focus you need to find something you are interested in. HBB Research's latest report explores each of the Seven Sources in depth   If you want to find out more, you should get hold of The Gold Rush: Realizing your Dreams in the Coming Web Home-based Business Bonanza.  This 260+page book will give you a deep understanding of what it takes to be successful. If you want to find out more about The Gold Rush: Realizing your Dreams in the Coming Web Home-based Business Bonanza click on the text below. .  Take me to The Gold Rush.  Warning! If you arrived at this site through a search engine, you need to know where you are. You have landed on a subscriber page for HBB Research's Insights Letter or of the HBB Review. HBB Research is one of the first research programs into web home business linked to a business school. The Insights Letter and the HBB Review are FREE newsletters that provide ideas and insights to mostly new web entrepreneurs Subscribe to "The Insights Letter" Now!! Sign up for HBB Research's FREE "Insights Letter" and receive a long series of FREE insights into the coming boom on web home-based business plus your FREE subscription to HBB Review.  No obligation Enter Your Name: Enter your Email: Copyright Michael Kay HBB Research 2006

The Gold Rush...To Invest in Your Future Click Here Now! The GoldRush is HBB Research's first Report on its research to date. It is possibly the first overview of web home-business on the web and will form the first generation of HBB Research's research program. At 260 pages of single space it contains the equivalent contentof 5 ebooks. A Unique Approach that Delivers Value on a Continuing Basis... The Gold Rush is a LIVING BOOK. As HBB Research's research is on-going, we decided to offer a year of updates with the book. This means a stream of new materials that will arrive as created - FOR FREE. This is an amazing offer -- it is like getting a regular shot of insight for nothing and no effort. This is just the start of the exciting developments at HBB Research.   An Third Invitation... Participate in HBB Research's Research Program. Ever wondered about the personality traits it takes to be successful in web home based business and if you have them? Click on the link below and fill in the Personality Questionnaire. Then get the results from those who have responded so far Plus the FREE and unique Your Web Home Business Personality Report: Building Success from The Inside Go to the Personality Questionnaire Latest Headline Articles On Web Business From SubmitYourArticle. These automated feeds are valuable tools for building web site content automatically For more information go to SubmitYourArticle See the SubmitYourArticle "Editor's Pick" of the best article submitted this week.  Editor's Pick Read the articles captured in our continually updated articles section. These Guest Articles are from some of the best minds writing on the web today Guest Articles Marketplace Note:  Sources on Continuing Education... As one of our regular features we recommend a source of information - that is essentially free. Typically these are newsletters provided by people trying to interest you in their product.  This time we are suggesting something different, a quick report on a subject that frustrates every start up entrepreneur in the affiliate marketing - how to find products that sell. This report, credited to Paul Smithson, one of the small group of  true web gurus, is available from: XSitePro Go to the site and then scroll down the left side and sign up. The purpose of Paul's report is to get you interested in his XSitePro product. XSitePro is a web site creation tool - this site was created using it - that is pitched at the total beginner - no technie skills needed.  XSitePro is worth a look in its own right. If you are getting started on web site based marketing you have only a few choices. You can learn the professional tools, like DreamWeaver. But without going to a course, these are too rich in functionality for the mass of us. You can hire a web designer. The problems here can be significant. Not only will it cost you cash out of your pocket, you will face the traditional problems of hiring a consultant.  First, you have to find him or her - not that easy, and be sure to ask to see things they have done or follow up on testimonials. Second, you will have the problem of putting your ideas across to the designer and inevitably merging your business issues with the designer's artistic inclinations. But these issues pale in comparison with the third issue loss of flexibility. The chances of getting your early business just right are almost zero. Indeed, the prevailing idea on the web is to get the site out there and evolve it rapidly through comperhensive testing. This can mean going back to the designer every time. This not only costs you money, it also loses you time. The aggravation can be PROFOUND. This leads to the third choice. Buying into a prepared site where most of the work is done for you. This is a good idea, in the sense that you trade of business flexibility (though some offerings will allow customization) for speed and focus on the big issue, which is traffic. The final choice is to sign up with one of the two genuinely non-techie web design offerings. These are either XSitePro or SiteBuildIt Both these programs are truly excellent pieces of software, by and large reliable and flexible. The primary difference lies in their business models. XSitePro is really a piece of software, sophisticated and easy to use. It's selling proposition is that you can rapidly create lots and lots of small sites. SiteBuildIt has a business focus that the software facilitates. You are buying into a hosting solution with site building tools. But most important you are buying into perhaps the best reviewed traffic building program. SiteBuildIt optimizes you for the search engines and uses a wide array of sophisticated approaches. XSitePro has search engine tools inside it but not the same degree of focus. Financially, XSitePro is a simple purchase, whereas SiteBuildIt is a hosting system with a recurring fee. To be fair, with XSitePro you still have to source the hosting.  Search Clickbank: It's Here...HBB Review Your first copy of HBB Review is now available. To access it click the link below: HBB Review: The Zen of Traffic The first article in HBB Review is focused on the critical issue of TRAFFIC. Table of Contents The Zen of Traffic Dancing With Search Engines Pay-per-Click Writing for Traffic Classic Advertising Affiliate Programs Joint Ventures Concluding Thoughts Under Construction HBB Research's Web Home-business eBook Store is currently under construction. It will focus on books, tools and Specal Reports for the web home entrepreneur.   And Finally... At HBB Research we believe in the value of feedback. Each Letter we will ask you for your thoughts on what you are looking for..Here's the question for this issue "What would you like HBB Research to investigate and write about?" Send your thoughts to insights@hbbresearch.com Thanks in advance for your ideas, they are much appreciated. Prior Letters Letter#1: The Web Business Boom includes Personality Questionnaire and FREE Report. Learn about yourself and your chances of success Letter#2: The Long Tail Economics includes Personality Questionnaire and FREE Report. Learn about yourself and your chances of success