Just getting started with your online business? Frustrated? Confused? Drowning in a sea of choices? Take advantage of HBB Research the world’s first business school research program on web business and…

“Sidestep Frustration and Confusion – Race to Your Web-Business Dreams”

“Discover the “Great Secret” of Web Success and The Answer to The #1 Question Everyone Asks …”

From:  Michael Kay Date: Dear Friend,

If you’ve ever tried to open a business on the web and had no success, diddly-squat, nothing... wasting time and money… you’re in good company… over 95% of people who try to do business on the Internet fail!

Want to know why? They get into businesses that they have no chance of succeeding with. They're scammed by their own dreams of wealth and a life on the beach. They rush out without any formula for success and buy into the first thing that comes along. Inevitably, they fail.  Then, perversely, most give up - just when they've paid in money and time for their education...

Or then again, perhaps you’re one of the millions who dreams big dreams of escaping the stresses of your current life for heaven on the web…of turning your neighbors pea-green with envy at your new relaxed lifestyle and your family hysterical with delight?  Yet for all your dreams there you are… teetering on the brink of starting a business...but you never actually seem to get going! Your opportunities and your life, my friend, are passing you by.

What’s holding you back? For most folks, it’s fear! Fear of losing money, fear of picking the wrong thing, fear of going broke online, fear of…well, curiously enough, fear of failure itself. Who wants to look foolish or incompetent to their friends and family!! A fear that is robbing you of a less stressful life!

As I said, you’re not alone. Millions of people… struggling beginners or those just thinking about starting on the web…have the same question in their mind…

How can I make money on the web?

Of course, there’s no shortage of folk telling you… you can! They mostly prove their certainty by showing you their bank statements and all kinds of proofs, saying in effect, “I did it; I’m just like you, so you can succeed too…as long as you buy my secret potion!!” 

And you know what, you fall for it! EVERYBODY does…You’re faced with deafening noise and confusion and harassed by your very real needs and dreams… you positively ache for there to be a GREAT SECRET!!   

I know…I’ve been there too…

Well, after a couple of years of struggle, frustration and failure I’m here to tell you… there REALLY is a GREAT SECRET. Gain command of it and you can make as much money as you need on the web - guaranteed.  But be prepared, it isn’t what you expect and the price is unbelievable – it’s FREE!!  In fact, you already own it…though it may need a bit of adapting…

Let me tell you my story...

“Why Do So Many People Fail?”

When I first started out on the web, I wasted far more money than I could afford on business opportunities. It was a bumpy journey, a vain search for money and safety for my family all done the "easy" way…

I even got my wife involved and sold her on MY dreams, persuading her into a business she hated!  Now we were both upset… and even worse, we both had a sense of failure.

I don’t know about you, I don’t hanker after being one of the super-rich…oh, don’t mistake me, I wouldn’t turn it down…but what I really want is enough money not to have to worry about money.  But I wasn’t getting anywhere near even my most modest goals.

Then I discovered it – the GREAT INSIGHT about success.

Look, not many people know this... I was a veteran business strategist and expert in leadership development working for some of the world's top corporations. I’d even written books, created best-selling videos and global-award-winning games that illustrated management concepts. Then, completely out of the blue, I had a stroke followed by a deep, suicidal depression. I felt as if there was no ground under my feet…that I was falling inexorably into a pit.  It was terrifying! All I wanted to do was kill myself – I had the whole thing worked out! There’s this bridge…

Well, I certainly wasn’t going to be standing in front of any top executive clients, persuading them of my brilliant insights. Even worse, when I spoke I drooled!!!  Not your major drool, but enough to distract me completely. Great, eh!  My old career was dead, sorry DEAD!

Sorry DEAD!

So what was I going to do? Medical bills and not working were ravaging my savings at a staggering rate.  Desperation struck...I was willing to try anything and everything...and I blew it...again and again...

Then suddenly I understood my problem... and discovered one of the profound realities of success as an entrepreneur

I was a consultant and academic. Yet here I was trying to peddle Herbalife diet plans!! Don't mistake me. There is nothing wrong with Herbalife (in fact I lost 45 pounds and my wife lost 3 dress sizes - but that's another story), but it taught me something... something profound yet like all great thoughts terribly SIMPLE and even obvious.  Indeed, it has been recognized since ancient times.

I’d been highly successful in my career because I did something my personality was suited for.  Now here I was... trying to do things I basically hated and was no good at...simply because of the money! 

What a revelation!  There I was doing with my own life what I told my clients they should never EVER, EVER do with their businesses. Trying to get into businesses I was totally unsuited for.

As my children used to say...duh!

So, I'd had my blinding insight. What was I going to do about it? Well, the answer was staring me in the face. I would rekindle my skills and passion from my prior life. I would help others be successful doing things their personalities were suited for – exactly what I had done as a consultant for years.  But, I was going to do it in a way that meant I didn't have to stand up in front of a client - and drool!

So I did!  I got together with a professor friend of mine - a professor of marketing at a highly reputable and prestigious business school.  Hugh spends his life working on entrepreneurial projects with young people; most of whom think the web is the greatest place on earth to carve out their own careers.  

Together, he and I set up a research program into web home-based business. It is (I believe) the first of its kind in the world. The research program is called HBB Research (web home-based business research) and we set out to make sense of the web.

Cute story, but what’s that got to do with you? Well, a lot actually.

I bet you have something you love. Some mental itch you just LOVE to scratch. Something your mind turns to in idle moments.  Mine was working on problems – so I became a consultant. Maybe yours is playing poker – try eBay. Maybe it’s a hobby you’ll talk to anyone about – try an e-book and a membership-based site with forums and a community. Maybe, you love people – try a network marketing business.

Just think of the advantage you'll have over the 'other 95%' when you pick a business suited to you... In fact, when I looked at the failures; they get into businesses they know nothing about, they have no particular insight on what it takes to be successful, and they lurch from opportunity to opportunity becoming serial failures. Just as I had.

The ones who succeed have worked out what they have to do to be successful and what suits them.

You've heard of people like Willie Crawford, Brad Callen, Stone Evans, Jim Waters, the Rich Jerk, and Mark Joyner haven't you? They're all highly successful entrepreneurs.

They get all the income they want don't they?

Yes... and you can be certain they are doing the thing they love...and that they struggled in the early days to work out how to do it.

Want to learn more? Ask yourself this:

"Why Do So Many People Stand On The Sidelines?"

What do you FEEL when you think about starting a web business?

Nervous? Confused by the noise and rampant huckstering with everyone yelling “Try this”, “Try that”? Uncertain? Fearful of failing and looking silly in front of your friends and family? Unable to adjust to not having a boss to blame if things go wrong? Can’t deal with the frustration of the technology?  Worried about fitting it in with family life? Frightened by the chances of losing your shirt?

Web success is all about dealing with these EMOTIONS. 

It’s obvious when you think about it. In web business, you work alone. But you do it in the full glare of your family and friends. It puts pressures on you for time, energy, ideas and you know the ‘stats’ say the odds are stacked against you – so you “expect” to fail!!. And all the time you dream. And as you dream your Technicolor dreams – of sexy cars, huge boats, easy money, financial security, and, most vivid of all, control over your life – the emotional cost of failing rises until it seems like the end of the world if things don’t go smoothly. Then you get discouraged, you spiral down and … out of the game! Or never in…!

Of course it’s about emotion!!  Whoever, thinks its all about technique is nuts.

Stop worrying about technique!  You can learn techniques and as the web matures there will be no shortage of places to learn – including your local community college.  Oh, and about those mega-secrets to instant wealth? There will always be people who have special insights… who see opportunities before anyone else. If you’re one of these – terrific! If you’re not…well nothing is more certain than someone, somewhere will try to sell you that special ingredient!

Want to discover more?

"What Was That About My Personality?

Well, it turns out that there are a five personality traits that are shared by the most successful micro-entrepreneurs on or off the web! Of the five, the most important is Persistence.

Well, whuppty-do! Persistence, what the heck do I mean by that?  Well every study of entrepreneurship there ever was focuses in on persistence. Sometimes they call it persistence, sometimes stick-to-it-ness, sometimes stamina. But the issue is always the same. Even the most passive stream of income has to be managed and the vast bulk requires consistent watering with time and effort.

If you flip-flop, decide not to ‘do it today’, drop-out for a while…then you’re dead in the water. 

But you’re born with personality traits? Aren’t you? So there’s nothing you can do about them!  Well, not quite…

It turns out that it’s not the inherited TRAITS that actually determine success but the LEARNED BEHAVIORS that allow you to mimic the traits.  Anyone can learn them. Indeed, according to the latest brain research, it even seems that if you adopt a behavior for long enough it becomes imprinted in the brain and becomes a trait!!

"Can I prove all this...?"

Absolutely!

Here are a couple of proofs (though there are others as well):

      95% of people opening a web business – fail. You’ve heard that statistic endlessly.

But did you know 95% of people opening an offline business or launching an offline product FAIL TOO!!!  I hate to tell you but…

Entrepreneurship is About Failure!! And How You Handle It

All the research into entrepreneurial activity says the reasons for failure are the same offline as online. Folk get into businesses they don’t understand and have no feel for. They lose confidence and drop out.  Or, faced with early success they get over-confident and arrogant. They don’t stick-with-it!!  All personality and emotional issues…

    Modern corporations spend billions of dollars every year training the next generation of leaders. They use highly trained experts to analyze the personalities of their key hires. And when they train them they focus on – you’ve got it – behavior.

You are your key employee!! Look at your personality traits to find the blockages to your success… but focus on your behaviors to drive profits!

"OK, I Get It, But What Was The Great Secret...?"

“Know Yourself!”

The Ancient Greeks carved this into the walls at the Oracle at Delphi. It has been proven for generations, indeed thousands of years. Every generation forgets it! And has to rediscover it…

Success on the Web, indeed success in life, Lies Between Your Ears.  Only when you recognize this will you get the results you want.  Remember, do something you LOVE and it becomes EASY!

Success on the web is A Journey along a Road that Passes through Your Soul. 

“It’s not the fact of having a million dollars in the bank that’s good about being rich, it’s the better person you have to become in the process of making the money.” Jim Rohn Author of 7 Strategies for Wealth &Happiness, and Leading an Inspired Life and World Renowned Speaker on Leadership .

"I Invite You..."

To discover more about the GREAT SECRET of web business written up for the time from the perspective of web home business, by owning HBB Research’s first major Research Report.

The Gold Rush

“But The Gold Rush Doesn't Stop There… There’s More, Much More…”

Knowing Yourself is the lever to success…The Great Secret… But, when people ask their #1 Question

How Can I make money on the Web?

It’s a catch-all question for a whole ragbag of worries. Here are the main ones…

Is there money to be made on the web – by the small player?  Or will the big companies sweep everyone away?     What kinds of opportunities are there out there to make money? How different are they from each other?     What does it take to be successful in each type of opportunity?  Can I be successful in any of them? If so, which ones and what do I have to do?     OK. I’ve selected an opportunity. How do I get started? Do I try to do everything myself? Or should I invest time and money into one of the exploding numbers of pre-packaged opportunities out there?     If I want to go with a pre-packaged opportunity, how do I know which is a good one? And, how do I know if it will suit me?     I suspect that whatever I do I’ll have some new skills to learn. I’ve noticed that there are hundreds of ‘gurus’ trying to sell me ‘how to’ books on this, that and the other. How do I know how to educate myself and in what order? What is important and what isn’t? And of course…     All this is well and good, but how do I know if I am suited to working on a web business?

The answers to these filled up a 250 page Report.  The Gold Rush is stuffed with insights and lots of breakthroughs in web business thinking.

What were the answers to the questions? Well, briefly…

      Money to be made 
Web home business is moving into a boom ….  Not only that but the very success of the big players is often tied to the efforts of the small players. There will NEVER be a better time to get started. Understanding how the boom will play out is a major advantage.

    The Opportunities
There are Seven Sources of Web Wealth…each one a genuine class of opportunities and each one suited to a personality type. Find which one suits you and drive up your chances of success

    Keys to Success
There are distinctly different ways of being successful in each class of opportunity…these are the keys to success you need to know about. Follow the path and further enhance your chances of success

      The Options
Going it alone and investing in opportunities require many of the same skills…it’s a question of the effort you want to make…  Understanding ALL the options means you are more likely to make the right choice

      Selecting Opportunities
There are 10 Rules for Investing in an Opportunity…use them and the probability you will make a good decision rises dramatically

      The Skills
When I looked at the skills you need to be successful, I found 7 Web Business Disciplines…and you need to know about all of them – even if you don’t need to use all of them.  There is an huge number of “How to…” books on the web…knowing what you need to know will help you learn faster

      Am I Suited?
The Great Secret I have already told you about… but there’s much, much more to know about your personality and the behaviors that work to make you successful. Here are the first-ever Self-Assessment Questionnaires to work out where you stand. Understanding yourself is THE most important ingredient in your success as an entrepreneur.

I compared the content of The Gold Rush to other e-books and there’s the equivalent of 5 other books between its covers. That’s value! Amazing value!!

To Invest In The Gold Rush Click the Book 

"Your Dreams Are Just a Heartbeat Away...!"

The information you need to get into a web business you can win with is waiting at your fingertips.

You're going to be linked to the world’s first business school based research program into web home business…with a continuing flow of ideas and insights

You get the fruits of HBB Research’s research... condensed into one easy to understand power-packed reference guide...

"Owning this knowledge is like owning the map to wealth"

Even if you've never run a business before one read through this book will give you the confidence to start... Because I don’t neglect the GREAT SECRET - YOU

Because... everything you need to know to get started is jam packed into one superb guide... including ways of looking into your own soul and deciding if this is for you…

Imagine knowing all the things you’ll have to do to be successful ... including coming to terms with yourself… imagine those insights bringing you to your dreams...

Now taste the pride you'll feel when you see your business take off because of your very own efforts… how your family will feel about what you’ve done… how it would feel to tell your boss to take his job and stuff it!!

Most of all imagine knowing you can repeat your success ANY TIME YOU LIKE.

This wonderful resource is instantly available as a PDF download so that you can read it on any computer... and secure an advantage over wandering in the dark hoping to trip over business success

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The Gold Rush is a Report from HBB Research. It will be updated and re-issued regularly. As HBB Research’s knowledge of the world of web business - in all its dimensions - expands, I will be writing it up and setting it out for you for FREE.  For a whole year after you own this “living book” you’ll get FREE updates and FREE previews of upcoming books and Reports...and opportunities to take part in HBB Research’s research. In fact, the next generation of The Gold Rush is in the works right now. When it’s ready you will get it FREE. No reason to hesitate…it will simply arrive when it’s ready! 

This is the best protection you can ask for, for your investment in knowledge about web home business

This is an amazing offer. FREE upgrades to a book without any commitment by you to a membership or regular payment – incredible!

To Invest In The Gold Rush Click the Book

"Have a Peek Inside and... SEE How YOU Can *Benefit* Immediately"

Develop mastery of the seven disciplines and you can feed yourself and your family for life. But how?  The best known way for adults to learn is by thinking through their actions. All the research done by specialists in adult education points to this truth. I give you a starting point for creating your own Action Learning program.

Success Lies between Your Ears!

The Gold Rush introduces the GREAT SECRET for the first time in web business literature. It’s surprising, but although web home business is all about YOU as your own key employee, there is virtually nothing written on the impact of personality on home-business success. The Gold Rush records another of its many firsts in this area. Not only does it provide the first self-diagnostics on personality traits and successful behaviors it provides insight into some fascinating areas.

Ø      Passion: Scratching the itch – how many times have you been encouraged to develop a passion for something? This crucial concept is rarely understood and never effectively explained. For perhaps the first time in management science The Gold Rush effectively defines this idea and links it to what kinds of business you are most likely to succeed in!

Ø      Domestic Harmony: Working from the Nest – you are working from home. It should not be surprising that negotiating domestic harmony is a major issue

Ø      Emotional fiber: Dealing with your inner demons – there are some fundamental emotional issues that any entrepreneur has to deal with including being alone, fear of failure and renewal. These are pivotal to long term success.

Ø      Entrepreneurial personality: Displaying the behaviors that work – and,   of course, personality traits. The Gold Rush identifies – for the first time – the critical personality traits that determine success. But traits are only a part of the story. The real issue is behavior.

Ø    Business Knowledge: - as a bonus The Gold Rush picks up the important issue of business knowledge. It does it in the form of a fun test that you should enjoy